Dr. Carmen Hijosa founded Ananas Anam, a Certified B Corporation, to produce Piñatex.
"Piñatex is one of those rare products ... that hits all the sustainability buttons at once," says product designer Clare Brass, director of British sustainability consultancy Department 22. "It is a material that is completely cradle to cradle, it substitutes leather that has a very heavy environmental and welfare impact, and it brings new income streams to subsistence farmers, allowing them to fully utilize their crops."
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